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Tag: CMTO
Understanding Technical Marketing: A Comprehensive Overview and Guide
Explore the essentials of technical marketing, its importance, key skills, and strategies to effectively engage audiences who seek deeper product understanding.
The Emerging Role of the Marketing Technologist
Marketing is evolving as are the requirements for marketing technologist skills in modern marketing strategies. Find out how your business could benefit from hiring a martech expert.
Understanding the Role of a Fractional Chief Marketing Technology Officer (CMTO)
A Chief Marketing Technology Officer combines both marketing and technology experience and as a CMTO they foster business growth through the use of these combined skills.
SJ Lamb - Fractional CMTO- Cheshire Digital Marketing Expertise 